• UNI-POWDER and Guangdong Leiqi Join Forces to Usher in a New Era of Foundation Product Innovation

UNI-POWDER and Guangdong Leiqi Join Forces to Usher in a New Era of Foundation Product Innovation

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In 2024, foundation products, a core category in the cosmetics sector, are experiencing rapid growth with increasingly diverse market demands. To meet the fierce competition and evolving consumer needs, on October 9, Uni-powder and Guangdong Leiqi Cosmetics Co., Ltd. officially inaugurated the "Joint Foundation Research Laboratory," marking the beginning of a new chapter in deep cooperation in foundation product research and development. This partnership aims to enhance product quality and strengthen market competitiveness through shared technology and innovative research.

Strategic Partnership to Drive Innovation in Foundation Products

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Since its establishment in 1996, Guangdong Leiqi has been dedicated to technological innovation in the cosmetics industry. It has become one of the leading modern enterprises with expertise in research, production, and sales. The company’s research and development philosophy aligns well with Uni-powder's "diligent and pragmatic, striving for excellence" approach, laying a solid foundation for this collaboration. The joint efforts will not only deepen technological innovation in foundation products but also create more star products that meet consumer demands.

Since its founding in 2010, Uni-powder has focused on developing and producing cosmetic powder raw materials. Leveraging its expertise in powder technology, Uni-powder has provided strong technical support to Leiqi Group. Through continuous development of powder preparation techniques, both companies aim to enhance the performance and quality of foundation products, offering consumers a more advanced foundation experience in the future.

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Collaborative Innovation for Enhanced Market Competitiveness

Ma Qingcheng, Chairman of Guangdong Leiqi Group, emphasized: "No matter how the market evolves, focus and innovation remain the core driving forces for a company's progress. Through our in-depth collaboration with Uni-powder, we hope to integrate advanced research technologies and production techniques further to develop more competitive foundation products, delivering a superior user experience to consumers."

Sandro Pu, Founder and General Manager of Co-fun Group (Uni-powder), also noted: "Innovation is our core driving force. In this partnership, we will fully leverage our strengths in cosmetic powder technology, integrating them with Leiqi Group’s resources. Together, we will explore innovation paths in the foundation product sector, creating a product lineup with strong market competitiveness."

Looking Ahead: Deepening Cooperation to Expand the Industry's Future

Looking forward, the partnership between Uni-powder and Guangdong Leiqi will continue to deepen. Both companies will pursue higher quality standards and technological innovations to meet the diverse needs of the market precisely. Through continuous innovation and collaborative development, they aim to promote healthy growth in the foundation product market, offering consumers an enhanced beauty experience.

The establishment of the "Joint Foundation Research Laboratory" marks a significant move in combining the strengths of both companies, setting a new example of cooperative innovation in the industry. In the future, the partnership will continue to drive technological advancements while contributing to the overall development of China's beauty industry.

About Uni-powder

Shanghai Co-fun Biotech owns the registered trademark UNI-POWDER, one of China's leading suppliers of powder materials for cosmetics. Our focus is on researching, producing, surface treating, and applying high-performance cosmetic powders. Since our establishment in 2010, our goal at UNI-POWDER has been to prioritize customer centricity by providing one-stop-shop solutions using top-notch raw materials and formulations. Our product line includes the functional raw material for sunscreen, makeup, skincare, and powder customization services. We are committed to the spirit of craftsmanship; we hope that every makeup look can benefit from UNI-POWDER.

For more information, please visit: www.uni-powder.com

About GD LEIQI

Founded in 1996, is one of the large modern cosmetics Companies integrating scientific research, development, production, sales and service, constantly committed to scientific and technological innovation and cosmetic technology research and development, products cover makeup, skin care, perfume, washing and care, nail, makeup

tools and other fields to provide customers with full-chain.


Post time: Oct-12-2024

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